No problem Nonprofits! This is why Flash of Brilliance has teamed up with JMH Creative Solutions to offer YOU – a nonprofit organization with current or pending 501(C)(3) status – the BEST, MOST AFFORDABLE deal!

You’ll receive a custom logo, matching business cards and a 5-page custom website all for $575. We are even throwing in website hosting for a whole year! There’s nothing you need to do other than register your domain name (we will assist you with that) and share your vision for your logo and website.

This offer is not going to be around forever. Offer is good through December 31, 2011. If you are not quite ready to have your logo or site built, but dont want to miss out on this offer…your downpayment will lock in this price with the service to be provided when you’re ready.

For samples, please visit: http://flashofbrilliance.biz/ and view our portfolio. To inquire, please EMAIL: IneedaFOB@gmail.com or submit an inquiry online CLICK HERE. You can also contact Felecia Lastrapes at (312)298-9051.

Not a nonprofit but in need of a logo and website? We can help you too…just send us an email!

Whenever I’m having conversations with people in regards to their website or project, many have no clue what colors they want to use. Then as we start to discuss color, the question always pops up about what the different colors mean. People want to know what each color symbolizes and how it affects a viewer when it is seen. So I dug up a little information about colors. Interesting thing…I chose my colors a long time ago without knowing what my colors symbolized. Once I actually read about it, it was confirmed that I picked the right colors for my brand.

Blue: Cool blue is perceived as trustworthy, dependable, fiscally responsible and secure. Strongly associated with the sky and sea, blue is serene and universally well-liked. Blue is an especially popular color with financial institutions, as its message of stability inspires trust.

Use blue to promote products and services related to cleanliness (water purification filters, cleaning liquids), air and sky (airlines, air conditioners), water and sea (sea voyages, mineral water). Blue is linked to consciousness and intellect. Use blue to suggest precision when promoting high-tech products.

Red: Red activates your pituitary gland, increasing your heart rate and causing you to breathe more rapidly. This visceral response makes red aggressive, energetic, provocative and attention-grabbing. Count on red to evoke a passionate response, albeit not always a favorable one. For example, red can represent danger or indebtedness. This color is also commonly associated with energy, so it’s great for promoting energy drinks, games, cars, items related to sports and high physical activity.

Green: In general, green connotes health, freshness and serenity. However, green’s meaning varies with its many shades. Deeper greens are associated with wealth or prestige, while light greens are calming.  Use green to indicate safety when advertising drugs and medical products. Green is directly related to nature, so you can use it to promote “green” products. Darker green is commonly associated with money, the financial world, banking, and Wall Street. Olive green is the traditional color of peace

Yellow: In every society, yellow is associated with the sun. Thus, it communicates optimism, positivism, light and warmth. Certain shades seem to motivate and stimulate creative thought and energy. The eye sees bright yellows before any other color, making them great for point-of-purchase displays.

In advertising, white is associated with coolness and cleanliness because it’s the color of snow. You can use white to suggest simplicity in high-tech products. White is an appropriate color for charitable organizations. White is associated with hospitals, doctors, and sterility, so you can use white to suggest safety when promoting medical products. White is often associated with low calorie, low-fat food, and dairy products.

Purple:Purple is a color favored by creative types. With its blend of passionate red and tranquil blue, it evokes mystery, sophistication, spirituality and royalty. Lavender evokes nostalgia and sentimentality. According to surveys, almost 75 percent of pre-adolescent children prefer purple to all other colors. Purple is a rare color in nature.  Light purple is a good choice for a feminine design. You can use bright purple when promoting children’s products. Light purple evokes romantic and nostalgic feelings.

Pink: Pink’s message varies by intensity. Hot pinks convey energy, youthfulness, fun and excitement and are recommended for less expensive or trendy products for women or girls. Dusty pinks appear sentimental. Lighter pinks are more romantic.

Orange: Cheerful orange evokes exuberance, fun and vitality. With the drama of red plus the cheer of yellow, orange is viewed as gregarious and often childlike. Research indicates its lighter shades appeal to an upscale market. Peach tones work well with health care, restaurants and beauty salons. Orange has high visibility, so you can use it to catch attention and highlight important elements of your design. Orange is very effective for promoting food products and toys.

Brown: This earthy color conveys simplicity, durability and stability. It can also elicit a negative response from consumers who relate to it as dirty. Certain shades of brown, like terracotta, can convey an upscale look. From a functional perspective, brown tends to hide dirt, making it a logical choice for some trucking and industrial companies.

Black:Black is serious, bold, powerful and classic. It creates drama and connotes sophistication. Black works well for expensive products, but can also make a product look heavy. Black gives the feeling of perspective and depth, but a black background can hinder readability. A black suit or dress can make you look thinner. When designing for a gallery of art or photography, you can use a black or gray background to make the other colors stand out. Black contrasts well with bright colors. Combined with red or orange – other very powerful colors – black gives a very aggressive color scheme.

White: White connotes simplicity, cleanliness and purity. The human eye views white as a brilliant color, so it immediately catches the eye in signage. White is often used with infant and health-related products.

In advertising, white is associated with coolness and cleanliness because it’s the color of snow. You can use white to suggest simplicity in high-tech products. White is an appropriate color for charitable organizations. White is associated with hospitals, doctors, and sterility, so you can use white to suggest safety when promoting medical products. White is often associated with low calorie, low-fat food, and dairy productsAll the colors above can be categorized into two basic categories: warm and cold. In general, warm colors, like red and yellow, send an outgoing, energetic message, while cool colors, like blue, are calmer and more reserved. However, brightening a cool color increases its vibrancy and reduces its reserve

We’ve now moved on to SILK cards. Maybe you’ve seen them, but just didnt know what they were. These silk cards are actually “silk laminated”. Its a special finishing process that adds an ultra professional smooth laminate that feels like silk. The appearance is not glossy, but most definitely trumps the typical glossy uv finish. These cards are water resistant and not easy to tear!

To further enhance silk laminated cards, we add in SPOT UV. This is an additional finishing process that applies a glossy spot uv coating to specified elements of the card’s design. The result is a unique silky card with raised glossy embellishments that can certainly be felt when touched.

Here are a few examples of SILK LAMINATED with SPOT UV business cards (courtesey of bestbusinesscard.net)

Now, I have to advise you that if these are the kind of business cards you desire, they have to be DESIGNED with the spot uv finish in mind. Even if you have an existing design that you can visualize having this finish, it is NOT a do-it-yourself job. Searching the net, you will find this can be an expensive design and printing. Thats why everybody doesnt have them!

Okay, so the truth is…I’ve been keeping this technique “my little secret” reserved for my clients to give them an edge that so many others dont even know about. It’s not new at all…just not done much and I’m sure I have at least a thousand business cards in my possession.

You can affordably have silk laminated w/spot uv business cards designed and printed through Flash of Brilliance.
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Today I’m reminded of the tune when thinking about the credibility of individuals striving to be or already are business owners and providers of professional services. A diligent consumer will want to know WHY they should hire you. The answer is sweetnsimple. That consumer needs your expertise because this -(fill in the blank)- is what you have already proven to accomplish and you can do the same for them.

Even while networking, where you are meetin’, greetin, conversatin’ and relatin’ with folks who will turn into resources, partners, clients, etc…Whats the point of presenting yourself as something you arent? You’ll find yourself barking to the person who has already climbed the tree AND pissed on it….and guess what, you’ve lost your credibility. If your still planning, building and working towards your goal…then say so. Whats not admirable about that? Write a memo to yourself that says one word: INTEGRITY

There are some who really are credible experts in the game of which they speak. But then there are others who are only experts in the game of talk. And I dont believe the latter will have longevity. Why? Because people are smarter than you think. You can hype yourself up with flashy publications, virtual offices that let you use their impressive address and philisophical speeches passing judgement on the potential of others… But, uh…some people WILL do their research. You’ll be exposed. You wont have any credibility along with the ones who promote and highlight you. And, well…you’ll just be average.

Aint no future in yo’ frontin’…..